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TILFI BANARAS
Project type
Fashion Design - Indian Couture
Date
December 2020
Location
India
Role
Fashion and Textile Designer
Techniques
Illustration, Garment Construction, Draping, Technical Design, Pattern Design, Weaving and Retouching Photographs
During her time with the brand, Tilfi, Aneri worked extensively on both womenswear and menswear collections using Banarasi Silks. She designed a range of traditional garments, including cholis, lehengas, and blouses for women, as well as ceremonial wear for men. Her role involved close collaboration with Banarasi silk weavers, where she contributed to the development of a two-color weaving punchcard pattern. This pattern was later translated into a design and produced by the brand, showcasing her ability to integrate traditional craftsmanship with modern fashion.
In addition to her design work, Aneri was involved in various aspects of visual presentation. She worked on photoshoots, including editing photos to ensure they met the brand's aesthetic standards. She also developed illustrations that complemented the collections, further enhancing the brand’s visual identity and storytelling.