ALLEN SOLLY

This collection represents the diverse body of work Aneri undertook as Assistant Manager of Design for Menswear at Allen Solly Prime, a sub-brand under the Aditya Birla Group, one of India’s largest retail fashion conglomerates. In this role, she was responsible for the development of both the Spring/Summer 2022 and Fall/Winter 2022 collections, while also working on the Spring/Summer 2023 collection. Her responsibilities included designing menswear, developing prints and trims for the subbrand, and colorways, and setting the seasonal direction for the brand. She was also tasked with ensuring that all designs aligned with production requirements, balancing creativity with practicality. Throughout her tenure, she stayed attuned to current trends and consumer preferences, ensuring that the collections were both innovative and market-responsive.